Press Release Coming Soon Dillards

Press Release

James Avery Jewelry Begins a New Endeavor with Dillard's

September 19, 2014
Texas-based jeweler coming soon to 43 Dillard's locations

KERRVILLE, TEXAS—(September 19, 2014)—James Avery, a family-owned jewelry retailer, announces a new business relationship with Dillard's, Inc. (NYSE: DDS) (“Dillard’s”). Beginning in mid-October 2014, a selection of James Avery jewelry will be showcased at 43 Dillard's Department Stores within 15 states and online at

James Avery Jewelry offers a comprehensive collection of designs for women and men that are unique to the marketplace and crafted in sterling silver, gold, and gemstones. The jeweler is widely recognized for its inspiring traditional collections, contemporary new designs, and its extensive offering of keepsake charms.

Chris Avery, President and CEO of James Avery, commented, “As we enter our 60th year, we are very pleased to be entering this relationship with Dillard's, a company that shares our values of integrity, ingenuity, and a commitment to genuine, caring customer service. We are looking forward to working with the Dillard’s team to offer customers a nice selection of artfully crafted James Avery designs.”

Dillard's Vice President Merchandising, William Dillard, III, stated, “We could not be more excited to bring James Avery to our customers. I've admired the brand for years. As I've gotten to know them over the past months, my respect for who they are and the integrity of what they do has only deepened. We are confident they will be a great fit in our stores and our customers will love their products as much as we do.”

About James Avery Jewelry—the company has grown over the last 60 years from a one man endeavor in a garage, into a team of over 2,000 employees including designers, craftspeople, sales associates, and support staff. Designs are originated by artisans in the James Avery design studio and then finely crafted and produced by skilled individuals at the company's five workshops. More information about James Avery is available online at or on Facebook at

About Dillard's—Dillard's, Inc. ranks among the nation's largest fashion apparel, cosmetics and home furnishings retailers with annual revenues exceeding $6.2 billion. The Company focuses on delivering maximum fashion and value to its shoppers by offering compelling selections complemented by exceptional customer care. Dillard's stores offer a broad selection of merchandise and feature products from both national and exclusive brand sources. The Company operates 278 Dillard's locations and 18 clearance centers spanning 29 states plus an Internet store at For more information, visit

Contact—Joanie Smith of James Avery, or 830-895-1122. Julie Johnson Bull of Dillard's, Inc., or 501-376-5965.