Press Release Charm Bracelet Promotion 2014

Press Releases

James Avery Jewelry Launches Charm Bracelet Promotion

April 1, 2014
Jeweler is offering $49 off the price of a charm bracelet with any two (2) charm purchase

KERRVILLE, TEXAS--(April 1, 2013)—James Avery, a family-owned jewelry retailer, announces the launch of a charm bracelet promotion through all of the company’s sales channels. Starting today and running through May 12th, patrons who purchase any two charms, in one purchase transaction, will receive $49 off the purchase of a single charm bracelet while supplies last.

James Avery Jewelry is best known for its connection and meaning inspired designs and extensive charm collection, including Avery Art Glass and their most recent addition, colorful enameled charms. Each James Avery charm is designed to symbolize a special memory or a significant event. A charm bracelet is a wonderful way to express one’s story in a personal and enduring way.

“Charms and charm bracelets have been a considerable part of our product line since this company was founded almost 60 years ago,“ says John McCullough, Senior Vice President of Sales and Marketing for James Avery. “
Building a charm bracelet is such a simple, yet meaningful way someone can express what makes them unique and chronicle their life story.“

James Avery Jewelry also offers a comprehensive selection of earrings, bracelets, necklaces, and rings crafted in sterling silver, 14K gold, and gemstones for women and men of all ages.

The promotion is running in each of the company’s 69 retail stores across Texas, Oklahoma, Louisiana, Georgia, Alabama, Tennessee, Arkansas, North Carolina, Kansas and Missouri. To find the James Avery location nearest you, visit Customers can also take advantage of this offer by ordering online at or by telephone at 1-800-283-1770.

For complete rules of this promotion, please visit your nearest James Avery retail store or go to

About James Avery Jewelry– Established in 1954, the company has grown over the last 60 years from a one-man endeavor in his mother-in-law’s garage, the company has grown into a team of 2,000 designers, craftspeople, sales associates and support staff. Designs are originated by artisans in the company’s design studio and then finely crafted and produced by artisans predominantly in the Texas Hill Country. More information about James Avery is available online at or on Facebook at