Press Release Opening Soon at the Shops of Bella Terra

Press Release

New James Avery Jewelry® Store Opening Soon at Shops at Bella Terra in Richmond, Texas

October 5,2016
New store opens October 19, 2016

KERRVILLE, TEXAS — (October 5,2016) — James Avery, a Texas based family-owned jewelry retailer, announces the upcoming opening of its new store in Richmond, Texas at Shops at Bella Terra located at the northwest corner of Grand Parkway and Bellaire Blvd., near Chick-fil-A. To celebrate the October opening, visitors of the new store may enter a drawing for a chance to win one of thirty James Avery gift cards valued at $50, $100, or $500.

Howell Ridout, Vice President of Real Estate & Development, comments on the new store opening: “While searching for our next store location in Texas, we focused on strong and growing areas of the state. This new retail store is a great opportunity to meet the needs of an underserved, but deeply valued Avery customer group in this continuously-growing and family-oriented community.”

About James Avery Jewelry®— James Avery Jewelry is a vertically integrated, family-owned company located in the heart of the Texas Hill Country. We offer finely crafted jewelry designs for men and women in sterling silver, 14K and 18K gold, gemstones, and leather wallets – designed by our own skilled artisans in Kerrville, Texas. We are a multi-channel retailer with 72 James Avery stores in 6 states. Our jewelry is also available in 167 Dillard’s stores in Texas and in 27 additional states; and nationwide through James Avery crafts jewelry in five Texas workshops— one each in Hondo, Fredericksburg, Kerrville, and two in Comfort. For more information, visit or on Facebook at

About the Drawing — Odds of winning depend on total number of entries received. Thirty James Avery gift cards will be awarded: twenty-four $50 gift cards, three $100 gift cards, and three $500 gift cards. Entries accepted October 19 through October 29, 2016. Hourly drawings on October 29 between 11:00 a.m. and 6:00 p.m. during the Grand Opening celebration at the James Avery Jewelry store at Shops at Bella Terra. No purchase necessary. Must be at least 13 years old to enter. Only one entry per person per day. Winners not eligible to win a subsequent gift card in the same promotion. Winners need not be present to win. Employees and immediate family members not eligible for this gift card promotion.