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Charms

53 Products

Enamel Candy Cane Charm

$69.00

Red

New

Enamel Tamale Season Charm

$69.00

Sterling Silver

New

Enamel I'm a Pepper Charm

$89.00

Sterling Silver

New

Mini Cupcake Charm

$39.00

Sterling Silver

Enamel "Dr Pepper" Charm

$89.00

Sterling Silver

Tiny Birthday Cake Charm

$49.00

Sterling Silver

Your Story.
Your Life.
Your Charms.^®

Enamel Birthday Cake Charm

$89.00

Sterling Silver

Enamel Gingerbread House Charm

$79.00

Sterling Silver

Enamel Love My Cup Charm

$79.00

Sterling Silver

Enamel Concha Charm

$59.00

Sterling Silver

Enamel Pickle Charm

$69.00

Sterling Silver and Bronze

Blue Bell Ice Cream Charm

$89.00

Sterling Silver and Bronze

New

Mini Strawberry Charm

$39.00

Sterling Silver

Christmas
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Love You More Than Tacos Charm

$59.00

Sterling Silver

New

Sweet on You Chocolate Bar Charm

$49.00

Sterling Silver

Enamel Wild Strawberry Charm

$79.00

Sterling Silver

New

Enamel Pumpkin Pie Charm

$69.00

Sterling Silver

Margarita Glass Charm

$59.00

Sterling Silver

Retiring

Enamel Avocado Toast Charm

$69.00

Sterling Silver and Bronze

Enamel Whataburger® Cup Charm

$89.00

Sterling Silver

Enamel Frosted Donut Charm

$79.00

Sterling Silver

Enamel Whataburger® French Fries Charm

$89.00

Sterling Silver

Coffee to Go Charm

$69.00

Sterling Silver

Enamel But First Coffee Charm

$69.00

Sterling Silver

Enamel Layer Cake Charm

$69.00

Sterling Silver

Enamel Pet Bowl Charm

$69.00

Sterling Silver

Two Peas in a Pod Charm

$49.00

Sterling Silver

Cup of Cocoa Charm

$79.00

Sterling Silver

Enamel Dr Pepper Bottle Cap Charm

$89.00

Sterling Silver

Sparkling Celebration Charm

$49.00

Sterling Silver

Featured Charms

We’ve been making charms since 1954 and many of those designs have been favorites for generations. Whether you’re looking for classic James Avery charms or searching for a special gold charm to add to your collection, we have hundreds of styles to choose from in a variety of metals: including sterling silver, 14K gold, bronze and pops of colorful enamel.

From sterling silver charms and gold charms, our collection allows you to choose what suits your style and adds joy and meaning to each day. Would a sunflower charm remind you of sunny summer days? Would a dog charm remind you of a furry friend? Charms are made to express whatever you love most, becoming pieces filled with meaning you can hold onto for years to come.

With our Create Your Own online tool, you can play with adding charms and pendants to bracelets, necklaces and chains. Using this online preview, you can try out different pairings to see what look you like best. When you add these creations to your shopping bag, they are automatically attached to whatever charm holder or style you’ve selected. Already have a James Avery charm bracelet or charm necklace you’d like to add to? First time soldering is complimentary on any charm! Just bring in your bracelet to your closest James Avery store or contact us and we can help.